Author: benpietrucha

By: Ben Pietrucha

Chicago Website Design

There are over 200 neighborhoods in the bustling city of Chicago: Wicker Park, West Loop, Lincoln Park, Chicago Lawn, Uptown, South Loop, Bucktown, Fulton Market District to name a few. In these neighborhoods, there are hundreds of businesses that need to redesign their website or get a brand-new website.

Having a website these days is crucial to the success of your business. Everything comes back to your your website; it is your digital property that you can control. There are so many factors when it comes to the success of your website:

UX (user experience)
Content
Technical issues (CSS and JavaScript)
SEO (Search Engine Optimization)

There can be so many bottlenecks in those areas on your current website. That is why is salient you have a digital marketing consultant take a look at your current website and provide solid recommendations to get you on the right path to success.

Need a new website? Contact us now for your very own free quote.
OTHER DIGITAL MARKETING SERVICES:

SEO
Conversion Optimization
Paid Search
Email Marketing
Social Media
Content Marketing

By: Ben Pietrucha

Q. Why does organic traffic fluctuate YoY and MoM?
A. New competitors, Google algorithms, changing of content, updates to GA and a lot more all contribute to fluctuations in traffic. Like the stock market, organic (and overall traffic) can change on a moment’s notice.
That’s why it’s important for someone to always pay attention to the site’s interactions and functions. Also, redirecting old pages and paid search (can be cannibalization) has an effect along with seasonality.
A website is a like a house; it may seem easy to navigate and comprehend, but there are so many little “”items”” that make up the big picture.